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REEBOK To file for SLIDE REEBOK LATERAL MOVEMENT Training course

STOUGHTON, Mass., Feb. 11 /PRNewswire/  Reebok International Ltd. (NYSE: RBK) has licensed Kneedspeed of Gresham, Oregon, the recognized expert in lateral movement training, an aerobic and cross training movement having taken the 90's by storm. Kneedspeed will manufacture a lateral movement training device that are sold inside of the "Slide Reebok" name.

Lateral movement training can be a lowimpact, highefficiency, cardio workout that engages the muscles in the inner and outer thighs, hips, waist and buttocks. "Slide Reebok" is definitely a sixor eightfoot long, twofoot wide reducedresistance surface board with bumpers at either end.

After several years of extensive research and tool through Kneedspeed, this partnership with Reebok can result in a redesigned slide product, educational programming, communication materials and ongoing biomechanical studies at five universities to support the product's worldwide launch. This fall, Slide Reebok will likely be incorporated into "Reebok University," a number of instructor seminars designed to teach fitness professionals new programs.

Using special "slide socks" generated by Reebok, the participant pushes aloof from one end of one's mat and glides with bent knees to the site another produce a skaterlike position. The power of the sidetoside movement can be varied to make challenging workouts for participants despite their fitness or sports conditioning level.

Kneedspeed will manufacture and sell Slide Reebok(tm) training devices into health clubs and sports conditioning facilities. Reebok will market it's from your Company's channels of distribution, team dealer network and, eventually, to consumers for use at home.

"We are excited to end up being utilizing Reebok", said Gary Johnson of Kneedspeed. "In 1989, we took is so popular that is highly specialized for skate training and rehabilitation and pioneered product and programming to have this exciting activity within the sports training and general fitness communities. With Reebok's resources and depth of marketing experience, workout . will have a chance to access this system of learning martial arts."

Reebok 's strategic alliance with Kneedspeed is really an extension within the company's ongoing dedication to pioneering innovative sports and fitness training programs, such as fitness phenomenon, the Step Reebok(tm) program, introduced by Reebok in 1989. "Slide Reebok which already has been tested at over 250 health clubs nationwide, represents a perfect with regard to Reebok's extensive type of products developed to enhance athletic performance," said Terry Tracey, director of marketing for Cross-training.

"Additionally, Slide Reebok allows competitive athletes working out for sports which include hockey, football, baseball and tennis for increasing their lateral speed and agility. There isn't comparable conditioning exercise that effectively trains an athlete's lateral muscles like lateral movement training," stated Tracey.

Kneedspeed was founded in 1989 by Jeff Markland, occasion professional football player, who ventured into lateral movement training to rehabilitate an extreme knee injury. His early experience led Jeff to produce and market lateral movement training devices to rehabilitation clinics and teams. The Kneedspeed boards and training programs attracted a person's eye of your fitness http://www.facltraining.org/facl2/aj2.html and aerobics industry, resulting to intense expansion in sales in to the nationwide wellness market.

Currently many professional athletes and college teams choose lateral learning in their sports conditioning regime.

Reebok International, Ltd., headquartered in Stoughton, Mass., is usually a leading designer, marketer and distributor of sports, fitness and lifestyle products including footwear and apparel. You can actually key operating unit stands out as the Reebok Division such as such famous brands as Weebok(R), BOKS(tm), Across the Rim(R) and Tinley(tm). Companyname's mailing address other principal divisions are AVIA(R) and then the Rockport Company(R).

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/CONTACT: Mimi George of Reebok, 6173415000; Gary Johnson of Kneedspeed, 5036669275/CO: Reebok Ree

n. 1. (Zool.) The peele. International Ltd.; http://www.facltraining.org/facl2/aj2.html Kneedspeed ST: Massachusetts; Oregon Oregon, city, States

Oregon, city (1990 pop. 18,334), Lucas co., NW Ohio, a suburb adjacent to Toledo, on Lake Erie; inc. 1958. It's actually a port with railroadowned アグブーツ新作 and operated docks. The hub has industries producing oil, chemicals, and metal products.